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      Syncing Omnisend to Justuno

      Learn how to integrate Omnisend with Justuno to enhance your marketing automation and customer engagement efforts.

      Introduction

      Integrating Omnisend with Justuno can significantly boost your marketing automation and customer engagement efforts. This guide will walk you through the integration process, explain its benefits, and provide troubleshooting tips to ensure a smooth setup.

      General Notes 

      Info on the naming of the custom fields below:

      • Can contain only Latin characters, numbers, "_" (underscore) sign.
      • Max name length - 128 symbols.
      • Name is case sensitive.

      Omnisend Overview

      Omnisend is a robust marketing automation tool that, when integrated with Justuno, allows you to automate and personalize your marketing campaigns based on customer behavior and preferences.

      Benefits of Integrating Omnisend with Justuno:

      • Advanced Segmentation: Create highly targeted marketing campaigns.
      • Automated Workflows: Automate email marketing efforts and customer journeys.
      • Enhanced Personalization: Personalize marketing messages to improve engagement.

      Prerequisites

      Before starting the integration, ensure you have:

      • An active Justuno account.
      • An active Omnisend account with API access.
      • Admin access to both platforms.

      How to Connect Omnisend to Justuno

      Step 1: Log into Justuno

      • Navigate to the Integrations section in your Justuno dashboard.
      • Select "Omnisend" from the list of integrations.

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      API Access:

      The only required API Key Permission is CONTACTS, which is set when the user/client creates the API key in Omnisend. This would be good information in the setup section.

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      Step 2: Connect Omnisend

      • Enter your Omnisend API key when prompted.
      • Authenticate the connection by following the on-screen instructions.

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      Step 3: Configure the Integration

      • Customize your integration settings based on your needs (e.g., what data to sync, triggers for workflows).
      • Save the settings to finalize the integration.

      Using Omnisend with Justuno

      With the integration in place, you can:

      • Sync customer data from Justuno to Omnisend in real-time.
      • Create segmented email lists based on Justuno’s collected data.
      • Set up automated email workflows triggered by actions taken on Justuno forms and pop-ups.

      Example Workflow: A visitor signs up through a Justuno pop-up, and their information is immediately sent to Omnisend. This triggers a welcome email series designed to nurture the new lead.

      Troubleshooting and FAQs

      Common Issues and Resolutions:

      • Data Sync Issues: Verify API keys and permissions.
      • Workflow Triggers Not Activating: Ensure correct setup in both Justuno and Omnisend.

      FAQs:

      • Can I use the integration on all Omnisend plans? Yes, the integration is available across all plans.
      • How often does the data sync? Data syncs in real-time to keep your campaigns up-to-date.
      • Does Omnisend use lists? Negative. In Justuno you will see Subscriber Source as the field you can update instead of lists populated.

      Support

      For further assistance, visit the Omnisend Help Center or the Justuno Knowledge Base.

       

      Additional Resources:

      Conclusion

      Integrating Omnisend with Justuno provides a powerful way to enhance your marketing automation and customer engagement efforts. By following the steps outlined in this guide, you can seamlessly connect these two platforms and start leveraging the combined power of Omnisend’s automation capabilities and Justuno’s customer data collection tools